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Description:
As a Research Manager at, you will play a pivotal role in understanding the needs, preferences, and pain points of various targeted user groups within the service industry. You will lead the charge in conducting comprehensive user activities, including surveys and focus groups, to gather insights on the user experience that will guide the enhancement of our software and app modules and features. You will collaborate closely with the founders, tech team, and stakeholders to shape the direction of our product.
Key Responsibilities
User Research Strategy: Develop and execute a user research strategy aligned with the company’s product roadmap and objectives. Identify target user groups, including HR managers, Service Employees, Service Business Owners, and customers, and create research plans tailored to each group’s characteristics and needs.
Survey Design and Execution: Design and administer surveys to collect quantitative and qualitative data from the identified user groups. Analyse survey data to extract meaningful insights and trends that inform product development decisions.
Focus Group Coordination: Organize and facilitate focus groups with representatives from user groups to delve deeper into their experiences, pain points, and suggestions. Collaborate with the product and design teams to create prototypes and materials for focus group discussions.
Insights Synthesis and Reporting: Synthesize research findings into clear, actionable insights that highlight user needs and preferences. Create comprehensive reports and presentations for the founders and tech team, outlining key research findings and recommendations for app and software enhancement.
Collaboration and Communication: Collaborate closely with cross-functional teams, including product managers, designers, and engineers, to translate research insights into product improvements. Effectively communicate research results to both technical and non-technical stakeholders, fostering a user-centric mindset throughout the organization.
Continuous Improvement: Stay current with industry trends, competitor offerings, and emerging technologies within the HR Tech and service industries. Regularly evaluate and refine research methodologies to ensure they align with evolving user needs and project objectives.
Qualifications
A degree in human-Computer Interaction, Psychology, Market Research, Sociology, or a related field.
Proven experience (5+ years) leading user research initiatives, preferably in the context of software or application development.
Strong expertise in designing and conducting surveys, focus groups, and usability testing.
Proficiency in research tools and platforms for data collection and analysis.
Excellent analytical, communication, and presentation skills.
Ability to work in a fast-paced start-up environment and adapt to changing priorities.
Passion for user-centred design and an understanding of UX/UI principles.
