Description:
Reporting directly to the General Manager (+Co-Founders) serving both sales and sourcing via the marketing department. The DME will be responsible for the online marketing of the organisation by planning, developing and executing the overall digital marketing strategy alongside the current marketing team. They will launch advertisements, create and update the company website and social media content to increase brand awareness utilising all available media portals. The DME will be passionate about creating content, designing and executing marketing plans and they should be aware of on-going social media technology updates/trends/advancements.
Responsibilities
Build, plan, implement the overall digital marketing strategy and the budget for same
Manage all digital marketing channels and oversee all the company’s social media accounts
Drive website traffic, acquire leads, achieve audience engagement and revenue in all digital marketing aspects of the companies social media marketing with optimisation
Measure ROI and KPIs while considering SEO and Google Analytics with reporting
Compile performances report using Google Analytics program
Location & commitments
Full Time position
Hours as per offer letter (+ require flexibility to needs of business)
Located in PLM permanent office (currently The Meydan Hotel)
Candidate requirements
Minimum 3 years previous digital marketing experience within the motor trade or a similar retail environment
Full valid UAE drivers licence
Bachelor’s degree or diploma in web marketing
2 years of hands-on experience with SEO/SEM and Google Analytics
Excellent knowledge of all digital marketing channels
Proficiency with Office software i.e. excel/sheets/word/docs
Essential natural team player and company culture advocate
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