Description:
-Assist the marketing team with creating & executing marketing calendars including activations and campaigns for the region.
– Work closely with the team during marketing photography and videography needs for all marketing & social media purposes.
– Databases; optimising customer & influencer databases. Ensuring they are continuously updated and utilised for marketing purposes.
– Reports. Execute all reports set out by the Head of Marketing.
– Oversee the social media accounts for their region (Instagram, Facebook, Twitter, Snapchat & TikTok) and Review Platforms (Google Business, TripAdvisor, Zomato, Foursquare).
– Stay informed about the latest social media trends, platform updates, and industry best practices, and apply this knowledge to enhance our social media strategy.
– Assist with the planning of social media content calendars; creating imagery, engaging captions, strategic reposting of stories & posts.
– Maintain a high level of community management on social media platforms and review platforms.
– Assist with all events from planning to execution.
Requirements:
– Fluent in Arabic and English (written and spoken).
– Experience in the F&B sector is preferred but not essential.
– Bachelor’s degree in Marketing, Communications, or a related field. Preferred but not essential if the individual has at least 2 years experience in the field.
– Knowledge of various social media platforms, their algorithms, and best practices.
– Proficiency in social media management and analytics tools.
– A passion for staying up to date with the latest social media trends and industry developments.
– Excellent written and verbal communication skills, with a keen eye for detail.
– Ability to think creatively and generate engaging social media content.
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