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Job Description
The beautiful and culturally progressive State of Qatar is home to the world-class post-secondary institution, University of Doha for Science and Technology (UDST). University of Doha for Science and Technology (UDST) is the first national applied University offering applied Bachelor?s degree and Master?s degree in addition to certificates and diplomas in various fields.UDST has over 50 programs in the fields of Engineering Technology and Industrial Trades, Business Management, Computing and Information Technology, Health Sciences, Continuous Education and development and more. The University is recognized for its student-centered learning and state-of-the-art training facilities. UDST boasts more than 20 years of experience in Qatar; it started as a College and transformed into a university in 2021.With more than 600 staff and over 5,000 students, UDST is the destination for Technical and Vocational Education and Training (TVET). Our faculty are committed to developing students? skills and help raise well-equipped graduates that are proudly contributing to a knowledge-based economy and making the Qatar National Vision 2030 a reality.University of Doha for Science and Technology ? Marketing and Communications Directorate – Profile: University of Doha for Science and Technology ? Marketing and Communications Directorate is inviting nominations and applications for the position of Marketing Programs Specialist. Reporting to the Manager Marketing & Events, the Marketing Programs Specialist must possess the skills and expertise necessary to support the Marketing and Communications Directorate of the University and fully implementing UDST?s mission and vision.Duties & Responsibilities: This position requires an energetic and enthusiastic individual who willcontribute to the delivery of effective marketing programs for UDST in line with established tasks, goals and timelines while adhering to the strategic objectives and vision of UDST.The successful candidate will plan, develop and execute marketing campaigns to promote the company?s brand and its products and services.The incumbent will provide support in the implementation of the marketing plan to enhance UDST?s brand positioning and identify media outlets for campaigns.The successful candidate will be able evaluate, select media vendors, through the procurement process and have the ability to work with video and photo companies to deliver different production projects.The successful candidate will liaise with all media, legal and external materials providers, Colleges and non-academic business units to provide marketing support for new and existing departmental and program initiatives.The incumbent will conduct market research find answers about consumer requirements, habits and trends and identify event opportunities and generate interest and work with Business Units on marketing/promotion products.The successful candidate will work with internal designers to create logos and brands and brainstorm and develop ideas for creative marketing campaigns.The incumbent will measure success of various marketing campaigns and conduct pre- and post event evaluations and reports.The successful candidate will develop and create collaterals to promote UDST brand and its products and services, including brochures, customer newsletters and animation videos.Responsibilities also include to analyze and support both category and cluster marketing plans to align with brand strategy and achieve annual operating plan goals.
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