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Job Description
MAIN JOB PURPOSEThe role of the Consumer & Market Insight (CMI) function is to show the business where and how to win. This is accomplished through the CMI mission to provide inspiration and provocation to drive transformational growth.Our digital angle of CMI (People data centre) requires a digital native, well-versed candidate with the latest trends and memes in the online world across Twitter, Instagram, Snapchat and tiktok. You will also need to be aware of all the new analytics capabilities and tools offered by the social media platforms.This role requires the driving of strategic and transformational action. You will be comfortable using a wide range of analytical tools and be familiar with both digital data such as social and search right through to traditional business data such as penetration and brand equity.This position would give you the opportunity to develop your skills as an agent of growth and to make a real impact in the lives of the people we serve.JOB SUMMARYAs Arabia CMI PDC Assistant Manager ? PC categories (Skin cleansing, Deodorants, and oral care), your responsibilities would include: Lead and work closely with our business partners to translate internal briefs into analytical projects (to include refining the initial brief and asking the ?right questions?, working through potential hypotheses and storyboarding the output) Conduct analysis using in-house analytics tools and be comfortable analysing a range of social and business data and distilling insight from primary and secondary research/data to drive growth in the business. Synthesizing data and analysis into impactful, action-orientated reports Build and give a clear point of view from analyses as well as the outcome of research studies. You should then be able to articulate this point of view to key stakeholders and drive recommendations going forward. Monitor progress of deliverables and actively work with delivery analysts Own the workflow process with our internal analysts.DESIRED BEHAVIORS A positive attitude and can-do attitude despite the changing demands of multiple briefs and difficult deadlines. Strong communication skills both written and verbal are needed to work with different functions and land insights and messages in a compelling way. Ability to collaborate with different teams to provide a holistic POV on any project. Tenacity and resilience. Curiosity is essential for exploration Strong attention to detail. Great observation skillsPRIMARY INTERFACES Arabia CMI Personal Care Leads Marketing Personal Care team Category/Global CMI PDC Team Consumer Technical Insight Team Delivery hub analystsSKILLS AND EXPERIENCE: Think strategically Opportunity spotting skills, with data deep diving abilities Analytically minded Capability to derive insights from integration of different data & connecting the dots A MUST: Develop output, which is simple, fact-based rather than fact-filled, focusing on storytelling, recommendations, and impact to get growth Experience briefing technical teams and being able to translate business objectives into analytical hypotheses Experience briefing technical teams and being able to translate business objectives into analytical hypotheses Experience of working with consumer & Markets insights or media measurement A minimum of 3 years of relevant work experience, ideally with a background in Research / media insights. Fluent English (verbal & written)Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ?Whole Self? to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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