Description:
A Marketing Manager is required to work for a retail-FMCG company in Dubai, United Arab Emirates.
Responsibilities
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
Develop successful marketing campaigns and own their implementation from ideation to execution.
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, and pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.
Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
Build strategic relationships and partner with key industry players, agencies and vendors.
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
Analyze consumer behavior and adjust email and advertising campaigns accordingly.
Monitoring the call center agents and ensuring the quality of their 10-performance.
Collect databases from online customers, walk in customers, call center, social media.
Keep an eye on daily promotion for the store (online and offline)
Check the unavailable and the requested items and follow up with
Prepare the marketing calendar includes the international and local occasions and events.
Skills & Qualifications:
BSc degree in Marketing or any related field.
5-10 years of experience in this field.
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