Function: Category Management
Reports to: Middle East & Turkey Ice Cream CSP Lead
Scope: Local
Location: Jeddah, KSA
Terms & Conditions: Full Time
ABOUT UNILEVER
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the one size fits all approach and instead we will equip you with the tools you need to shape your own future.
JOB PURPOSE
This is an opportunity to join the Customer Strategy & Planning (CS&P) Arabia Ice Cream team, focusing on improving both internal and external performance through the lenses of business-winning competitiveness and P&L improvement, delivering increased shareholder value in Saudi Arabia Ice Cream business. Critically, this role is about building insights (based on data) and developing in-depth, aligned cross-functional action plans to contribute positively to the business performance. The role will complement the operational delivery of the commercial plan.
The role will interact with many other functions to turn data into insights and, in turn, into clear action plans. In a new position, the successful candidate will have the rare opportunity to help shape the scope of the role, which will, to an extent, evolve and develop as we go. This role reports to the MET CS&P Lead for Ice Cream and will work closely with Customer Business Development (CBD) and distributor sales teams, as well as other teams such as NRM and Category Management, Finance, and Marketing. There is also the opportunity to interact regularly with many senior cross-functional partners, including the MET IC GM.
It is an opportunity to grow your leadership skills by working with and motivating others, often at more senior levels, taking them on the journey to success, and continuing to strengthen the relationships between the BU and CBD.
The main purpose of this role is to provide executional leadership and influence in the following areas:
Bring the vision of category and brand plans to life through Channel/Category Governance and Operations.
Driving and shaping business performance for the Saudi Arabia Ice Cream Business.
Providing leadership and decision-making support – influencing senior stakeholders to deliver results, mitigate risks, and unlock opportunities.
Driving the commercial strategy for ice cream in KSA along with 3P partners and ensuring a strong return on TMI investment for monthly, quarterly, and full-year planning.
Developing stronger controls and monitoring of execution, agencies, and budgets for key customers and channels
WHAT WILL YOUR MAIN RESPONSIBILITIES BE
Performance Management
CS&P Lead on Net Revenue Management (NRM) initiatives, performance measurement and reporting, and building plans with the brand and CBD teams that deliver growth (profitability, consistency, competitiveness, and responsibility).
Leading on channel performance to identify and action better ways to drive this ever-evolving part of our business, bringing it more front of mind with customer teams and within CS&P.
Course correction plans for identified performance issue customer / category cells, working with CAMs / Finance / Category etc., applying both internal and external lenses. Ensuring the ICLT are fully involved, informed, and up-to-date.
Work with Arabia IC C&SP teams using the insights gained from performance analysis (both internal ROI and external competitiveness) to make recommendations on changes to the Customer Planning Toolkit.
Decision Support
CS&P Lead on data development and identifying how we embed it within day-to-day operations.
Build the perfect store plan for ice cream using the data available to develop action plans.
Key project meetings to represent customer teams: inputs in the form of data collation for account-specific details, e.g., range review timings, promotion activity.
Strategic Choices
Represent CS&P by bringing insights into the Integrated Business Planning (IBP) process.
Through the use of the Category Growth Index, help develop commercial proposals to support category growth.
WHAT YOU NEED TO SUCCEED
Experiences & Qualifications
Bachelor’s degree in relevant area (Supply Chain, Engineering, Business, International Business, Marketing, Finance, Economics).
5+ years of business experience, preferably in cross-functional departments.
Ice Cream category experience is a must for this role.
Experience working effectively in cross-functional teams.
Experience working with and managing distributors and 3P partners.
Experience working in a CBD role, ideally having direct customer management experience, and P&L responsibility.
Skills
Strong organizational and prioritization skills.
Self-confident leadership with the ability to make an immediate impact with stakeholders.
Influencing skills to manage others who do not directly report to you-ensuring collaborative working to deliver the business priorities.
Able to thrive in a fast-paced, results-oriented environment requiring a high degree of flexibility.
Able to inspire and lead themselves and others to achieve challenging results.
Leadership
You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.
Critical SOL (Standards of Leadership) Behaviors
PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.
PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
AGILITY: Explores the world around them, continually learning and developing their skills.
Unilever embraces diversity and encourages applicants from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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