Omnichannel Analyst | Al Futtaim Automotive | Customer CentricityOverview of the roleTo support the omnichannel department in customer excellence, COE by diving into data, gathering information related to process changes, validate, prepare reports with meaningful insights and recommendations, thoroughness while presenting data for touchpoints improvements. The omnichannel analyst act as the owner for the orchestration of change readiness with stakeholdersWhat you will do:Data Preparation?Work with Data team within the department to determine pitfalls for improvements?Identify and document data requirements mandatory to support both ongoing and ad hoc analysis?Learn about data attributes required from frontend for continuous enrichment of customer profile?Partner with data team analyst to document and automate data processes?Constantly reviews the BI data for its business sense and correctnessData Analysis and Insights?Acts as the omnichannel focal point during the project implementation for data accuracy during any system integration and enhancement process.?Checks the accuracy of QA-Quality data in systems?Analyse and mine data to find opportunities in time allotted?Make business recommendations based on data findings?Drive more efficient and sophisticated analytical insightsAnalysis Distribution?Design effective and impactful reports and visualizations for Omnichannel team to scale with brands?Create presentations to highlight recommendation and tell the story?Ensure brands understand the presented analysis for recommendations, using business definitions and terms to impact improvementsReports Preparation?Delivers ad-hoc data and report requests, analyses data needs for omnichannel projects, investigates and analyses data discrepancies.?Creates Power BI visualization of key performance indicators and sets up relevant alerts?Administers the reporting systems, monitors system performance, and creates and maintains user documentation and ensures the publishing of a user guide.?Maintains and records operational data for touchpoints improvements amongst all brands
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