UAE National_Marketing Manager – Performance Marketing | Blue | DubaiOverview of the roleOverall the role is to assist in the drive In the success of the strategic marketing approach and growth for BLUE and partnership performance for the division. Focused on executing strategies which will maximize the potential of the entire BLUEbrand to facilitate YOY growth of partnerships, engagement and downloads delivering an excellent customer experience and position ourselves as one of the market leaders in customer experience. This role will have a view of delivering innovative brand and marketing concepts focused on delivering world class experiences while looking towards ?what is next? by challenging existing thinking.TheMarketing Manager ? Performance Marketingis responsible for the delivery of digital activities across CRM and possible social, search and display platforms. They will plan and execute the CRM media campaigns as well as manage the optimization and reporting in collaboration with cross-functional teams, our specialist will be essential to ensuring that integrated digital strategies are aligned with strengthening customer engagement and delivering profitable revenue growth for Blue across the Al-Futtaim group – with a focus on Retail spend.What you will do
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