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Job Description
The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels. Ideal candidate should have 1-3 years of experience in Accounting and Auditing services industry.
ROLES AND RESPONSIBILITIES:
Conceptualize, implement and manage our social media strategy.
Manage and oversee social media content.
Develop marketing strategy for the company.
Measure the success of every social media campaign.
Stay up to date with the latest social media best practices and technologies.
Knowledge in key areas of marketing (SEO, social media, content marketing, email marketing, PPC and SEM).
Google Analytics and Facebook Ads Manager experience is a must.
Stay current in marketing trends and news e.g. Google updates and changes in algorithms
Provide inventive designs for content marketing.
Stay updated with digital marketing trends and attend networking events.
Work together with Web Designers to maximize user experience.
Prepare operational newsletters and persuasive email marketing strategies.
Collaborate with internal teams to create landing pages and optimize user experience
Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
Run a Lead Generation Campaigns on Google, Facebook, Instagram, LinkedIn and Quora etc…
Designs, builds, and maintains our social media presence.
Plans and executes all Web, SEO/SEM & Email Marketing
Qualifications
Bachelor’s degree in Marketing, Information Technology or relevant field.
Proven work experience as Digital Marketing Executive, Digital Marketing Specialist, Digital Marketing Manager or a related position.
Exceptional knowledge of digital marketing ideas on Google ads, SEO and SEM.
Exceptional attention to detail.
A critical thinker.
Good verbal and written communication skills.
Strong working experience with Google Analytics.
Solid knowledge of website analytics tools.
Must have at lease 5 years of experience in digital marketing.
Must have worked in an accounting/ auditing firm at Mid level or above in the marketing field with proven track record.
