Abu Dhabi Islamic Bank Looking for Head of External Communication at Abu Dhabi Full Time

JOB DESCRIPTION
Role : Head of External Communication
Location :ADIB HQ – Abu Dhabi

Role Purpose:
Reporting to the Group Head of communication and Public affairs and working closely with her to coordinate stakeholders engagement program including: staff, investors, regulators and customers

Key Accountabilities of the role
Strategic Role
. Strategically shape ADIB’s communications, ensuring a unified and consistent messages across all stakeholders
. Work on developing and implementing the bank’s communications strategy and objectives to support the bank’s mission, goals and objectives.
. Develop external communications plan and implement a broad range of public relations activities in line with the bank’s strategic communication objectives
. Propose and evaluate media engagement opportunities for the brand and the seniors
. Build and foster collaborative relationships with other departments within the bank to stay informed and abreast of new initiatives, products and services.
. Identify opportunities to support organizational initiatives and develop communications materials and programs to promote and publicize these activities.
. Build and foster long-term working relationships with various stakeholders including media, members of the community and other organizations.
. Oversee day-to-day operations of specific year-round communications programs.
Media Relations and communication
. Respond to media requests for information and facilitate media interviews with spokespeople
. Be the point of contact for the PR agency
. Build relationship with the media
. Encouraging media participation, promoting spokespeople, and arranging media interviews.
. Oversee all aspects of planning and coordinating logistics related to media functions including press conferences, media roundtable and interviews
. Develop news releases, news materials, fact sheets and talking points
. Serve as editor for communications materials including news releases, news materials, online content, program announcements and the annual report.
. Establish monitoring criteria for news broadcasts and special events.
. Edit and revise content as necessary.
. Work on strategic customers communication
. Develop speeches and presentation for external engagement
. Work closely with Social Media in the development of the social media strategy and ensure ongoing consistency and synergy in messaging across our social media channels
. Brief seniors on media and external engagement Specialist Skills / Technical Knowledge Required for this role:

• Excellent oral and written skills in English and Arabic
• Strong analytical skills and critical thinking and understanding of the UAE culture
• Ability to work autonomously
• Ability to create ideas and PR plans and execute them
• Proven skills of digital communication
• Experience in engaging with media
• Experience in stakeholder engagement

Previous experience:

• 10 years of experience in communications and public relations
• Experience in banking industry or agency background is an advantage
• Preference for an agency background or financial institution
• Experience in the UAE market