Description:
We are a financial services and consultancy company. Based in Dubai. We provide financial assistance and are involved with investments and bank relationships. We are looking for a female Digital Marketing Specialist to manage the marketing efforts and manage lead generation activity.
Responsibilities
Optimize the business website to increase online traffic
Follow best practices for social media marketing on different platforms
Track marketing metrics and analyze digital data to measure marketing success
Create digital marketing campaigns by posting to social media content given by the management or developing own content.
Prepare emails and newsletters to send to potential and current customers. Management will provide content.
Maintain and monitor online listings across various e-commerce and social media platforms
Qualifications and skills:
capable of identifying, attracting, and engaging target audiences
creative in devising informative, engaging, and motivational digital campaigns
proven marketing experience on different digital platforms
knowledge of email, newsletters, push notifications, and display advertising campaigns
ability to use SEO, SEM, and marketing databases for promotional purposes
understanding of landing pages optimization, user funnels, and A/B testing
proficiency in using website analytics tools, ad serving tools, and marketing software
capable to manage lead generation
Qualifications
Minimum 3 years of experience
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