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JOB DESCRIPTION
Responsibilities:
- Collaborate with the marketing division to understand the short- and long-term marketing goals, and then create content strategies in line with those goals.
- Producing content that will capture customers interest the most.
- Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels.
- Verify that the content complies with copyright and data protection regulations.
- Maintain consistency in content and ensure alignment with the brand history and plans.
- Regularly update the website, social media, and content pages.
- Raise awareness and interest among our target audiences and stakeholder groups, generating traffic for digital content engagement.
- Monitor, analyses and report on the performance of digital channels/activities using tools like Google Analytics, feeding back to stakeholders and using the data to inform future activities.
- Priorities and schedules function well, anticipating issues and modifying the use of time and resources as necessary.
- Participate in, collaborate with, and manage the development, management, and implementation of the digital component of integrated marketing initiatives.
Requirements:
- Proven work experience as a Content Creator or a similar role
- Excellent communication skills as well as organizational skills
- Familiarity with Instagram Reels and Tiktok
- Bachelor’s degree in Marketing, English, Journalism or relevant field
- Passion for content creation and beauty
- Fluency in English, Arabic is a plus
- Time management skills and the ability to multi-task.
- Have a keen eye for quality and attention to detail as well as strong creative skills
- Self-motivated and team-oriented individual with the ability to drive results yet work independently.
- Experience of video production, including filming, editing and delivering
- Experience of photography and creating/editing images
- Ability to match up with fast paced work life
