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Description:
We’re Hiring SEM/SEO Specialist (Dubai Market)
Location: Dubai, UAE
Job Type: Full-Time
Urgent requirement: Immediate joiners needed
Are you a digital marketing pro with a passion for SEM and SEO? Do you have a deep understanding of the Dubai market and experience in the healthcare industry? If so, we want you on our team!
About the Role:
As our SEM/SEO Specialist, you’ll be at the forefront of managing and optimizing our search engine marketing campaigns, including Google Ads, with a focus on the Dubai market. Your expertise in SEM, coupled with a solid grasp of SEO and healthcare industry experience, will be key to driving high-quality traffic and achieving our business goals.
Key Responsibilities:
SEM Strategy & Execution: Develop and manage targeted SEM campaigns on Google Ads and Bing Ads.
Conduct in-depth keyword research, competitive analysis, and audience targeting.
Craft compelling ad copy and optimize landing pages to enhance CTR and conversion rates.
SEO Expertise: Integrate SEO insights into SEM strategies for a unified search marketing approach.
Collaborate with our SEO team to align efforts and boost overall search visibility.
Performance Analysis: Monitor KPIs like CPC, CTR, and ROAS to measure campaign success.
Leverage analytics tools (Google Analytics, SEMrush, etc.) to optimize performance.
Deliver actionable insights and performance reports to drive continuous improvement.
Budget Management: Strategically allocate and manage SEM budgets to maximize ROI.
Adjust bids and spending to ensure effective budget utilization.
Market Research: Stay ahead of SEM and SEO trends in the Dubai market.
Conduct research to tailor strategies to local consumer behavior.
Collaboration & Communication:
Partner with marketing teams, content creators, and designers for cohesive digital strategies.
Communicate campaign results and recommendations clearly to stakeholders and management.
What We’re Looking For:
Education: Bachelor’s degree in Marketing, Business, Digital Media, or a related field.
Experience: At least 5 years in SEM/SEO, with a focus on the Dubai market and the healthcare industry.
SEO Experience: Solid understanding of SEO practices such as on page, off page and Technical SEO is advantageous.
Technical Skills: Expertise in Google Ads, Bing Ads, Google Analytics, and SEO tools (SEMrush, Ahrefs, Moz).
Analytical Skills: Strong ability to interpret data and drive data-driven decisions.
Language: Exceptional fluency in English with excellent communication skills.
Soft Skills: Attention to detail, excellent communication, and the ability to work independently and as part of a team.
Note: Candidates must currently reside in Dubai.
Ready to make an impact in the Dubai healthcare market? Apply now and join our dynamic team!
